{"id":3750,"date":"2023-10-26T10:15:04","date_gmt":"2023-10-26T10:15:04","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/top-10-london-based-adtech-companies-transforming-the-industry\/"},"modified":"2026-03-04T14:42:55","modified_gmt":"2026-03-04T14:42:55","slug":"10-najlepszych-londynskich-firm-adtech-zmieniajacych-branze","status":"publish","type":"post","link":"https:\/\/thecodest.co\/pl\/blog\/top-10-london-based-adtech-companies-transforming-the-industry\/","title":{"rendered":"10 najlepszych londy\u0144skich firm AdTech zmieniaj\u0105cych bran\u017c\u0119"},"content":{"rendered":"<p>Te londy\u0144skie firmy nie tylko na nowo definiuj\u0105 granice tego, co jest mo\u017cliwe w reklamie, ale tak\u017ce wyznaczaj\u0105 scen\u0119 dla przysz\u0142o\u015bci bran\u017cy w skali globalnej. Miej oko na te 10 firm; s\u0105 awangardami zmian, kieruj\u0105c kurs reklamy w kierunku bardziej spersonalizowanych, wydajnych i etycznych praktyk. Chwy\u0107 wi\u0119c za lornetk\u0119 i za\u0142\u00f3\u017c czapk\u0119 Sherlocka Holmesa; za chwil\u0119 zag\u0142\u0119bimy si\u0119 w \u015bwiat <a href=\"https:\/\/thecodest.co\/en\/industries\/#adtech\">AdTech<\/a> jak nigdy wcze\u015bniej!<\/p>\n<h2>Dlaczego Londyn jest epicentrum firm AdTech?<\/h2>\n<p><a href=\"https:\/\/thecodest.co\/pl\/blog\/londons-leading-tech-frontiers-spotlight-on-companies-shaping-2024\/\">Londyn<\/a> wyr\u00f3\u017cnia si\u0119 jako epicentrum <a href=\"https:\/\/thecodest.co\/pl\/dictionary\/what-is-adtech\/\">AdTech<\/a> firm z kilku powod\u00f3w. Po pierwsze, jego status globalnego centrum finansowego i kulturalnego sprawia, \u017ce jest to atrakcyjna lokalizacja dla firm d\u0105\u017c\u0105cych do zdobycia mi\u0119dzynarodowego uznania. R\u00f3\u017cnorodno\u015b\u0107 miasta <a href=\"https:\/\/thecodest.co\/pl\/blog\/why-us-companies-are-opting-for-polish-developers\/\">pula talent\u00f3w<\/a>Londyn, nap\u0119dzany przez najlepsze uniwersytety i t\u0119tni\u0105c\u0105 \u017cyciem spo\u0142eczno\u015b\u0107 technologiczn\u0105, stanowi bogate pod\u0142o\u017ce dla innowacji w technologii reklamowej. Londy\u0144skie otoczenie regulacyjne r\u00f3wnie\u017c odgrywa kluczow\u0105 rol\u0119, oferuj\u0105c zr\u00f3wnowa\u017cone ramy, kt\u00f3re zach\u0119caj\u0105 do wzrostu, zapewniaj\u0105c jednocze\u015bnie prywatno\u015b\u0107 konsument\u00f3w i ochron\u0119 danych osobowych. <a href=\"https:\/\/thecodest.co\/pl\/blog\/app-data-collection-security-risks-value-and-types-explored\/\">dane<\/a> ochrona.<\/p>\n<p>Co wi\u0119cej, pozycja Londynu jako tygla kultur i ga\u0142\u0119zi przemys\u0142u tworzy dynamiczn\u0105 atmosfer\u0119. <a href=\"https:\/\/thecodest.co\/pl\/dictionary\/what-is-the-size-of-your-potential-reachable-market\/\">rynek<\/a> gdzie firmy AdTech mog\u0105 testowa\u0107 i udoskonala\u0107 swoje rozwi\u0105zania w szerokim zakresie demograficznym i sektorach biznesowych. To wyj\u0105tkowe \u015brodowisko pozwala na rozw\u00f3j <strong>pot\u0119\u017cne rozwi\u0105zania adtech<\/strong> kt\u00f3re mo\u017cna dostosowa\u0107 do <a href=\"https:\/\/thecodest.co\/pl\/blog\/empowering-tech-teams-insights-from-a-cto-on-global-software-development\/\">rynki globalne<\/a>. Synergia mi\u0119dzy tradycyjnymi ga\u0142\u0119ziami przemys\u0142u a gospodark\u0105 cyfrow\u0105 w Londynie dodatkowo sprzyja wsp\u00f3\u0142pracy i innowacjom mi\u0119dzysektorowym, czyni\u0105c go podatnym gruntem dla <strong>firmy adtech<\/strong> rozwija\u0107 si\u0119 i ewoluowa\u0107.<\/p>\n<p>Podsumowuj\u0105c, londy\u0144ska mieszanka r\u00f3\u017cnorodno\u015bci kulturowej, wsparcia regulacyjnego i silnego ekosystemu technologicznego sprawia, \u017ce jest to niezr\u00f3wnane centrum dla firm AdTech. Firmy te nie tylko rozwijaj\u0105 granice reklamy, ale tak\u017ce wyznaczaj\u0105 przysz\u0142e globalne trendy w bran\u017cy, czyni\u0105c Londyn epicentrum innowacji w technologii reklamowej.<\/p>\n<h2>1. Ogury<\/h2>\n<p>B\u0119d\u0105c liderem w dziedzinie spersonalizowanej reklamy, Ogury oferuje unikalny silnik, kt\u00f3ry jest skierowany raczej do person ni\u017c do indywidualnych to\u017csamo\u015bci u\u017cytkownik\u00f3w. Dzi\u0119ki globalnemu <a href=\"https:\/\/thecodest.co\/pl\/dictionary\/how-to-lead-software-development-team\/\">zesp\u00f3\u0142<\/a> Zatrudniaj\u0105ca ponad 500 os\u00f3b firma obs\u0142uguje reklamodawc\u00f3w i wydawc\u00f3w, oferuj\u0105c skuteczne reklamy, przysz\u0142o\u015bciowe targetowanie i solidne mechanizmy ochrony.<\/p>\n<h2>2. Amplituda<\/h2>\n<p>Bezpieczniki Amplience <a href=\"https:\/\/thecodest.co\/pl\/blog\/the-rise-of-ai-in-the-baltics-discussion-on-estonia-latvia-and-lithuanias-tech-scene\/\">AI<\/a>dane i analizy wydajno\u015bci, aby dostarcza\u0107 przekonuj\u0105ce tre\u015bci w r\u00f3\u017cnych kontekstach zakupowych. Ich <a href=\"https:\/\/thecodest.co\/pl\/dictionary\/what-is-headless-api\/\">bezg\u0142owy<\/a> Systemy CMS i DAM umo\u017cliwiaj\u0105 p\u0142ynn\u0105 wsp\u00f3\u0142prac\u0119 mi\u0119dzy zespo\u0142ami technicznymi i biznesowymi, oferuj\u0105c elastyczno\u015b\u0107, widoczno\u015b\u0107 i kontrol\u0119. Amplience, kt\u00f3remu zaufa\u0142o ponad 400 wiod\u0105cych marek, jest liderem w dostarczaniu nowoczesnych do\u015bwiadcze\u0144.<\/p>\n<h2>3. Permutive<\/h2>\n<p>Stawiaj\u0105c wydawc\u00f3w w fotelu kierowcy, Permutive umo\u017cliwia monetyzacj\u0119 100% odbiorc\u00f3w przy jednoczesnym poszanowaniu prywatno\u015bci konsument\u00f3w. Ich narz\u0119dzia do analizy i raportowania w czasie rzeczywistym zapewniaj\u0105 unikalny wgl\u0105d w odbiorc\u00f3w, u\u0142atwiaj\u0105c w ten spos\u00f3b bezpo\u015brednie transakcje i wygrywaj\u0105c wi\u0119cej zapyta\u0144 ofertowych dla wydawc\u00f3w.<\/p>\n<h2>4. Supponor<\/h2>\n<p>Specjalizuj\u0105cy si\u0119 w mediach sportowych, wirtualny Supponor <strong>technologia reklamowa<\/strong> nak\u0142ada tradycyjne reklamy obwodowe w transmisjach sportowych na \u017cywo na tre\u015bci cyfrowe. Ich platforma oparta na sztucznej inteligencji, Supponor AIR\u00ae, umo\u017cliwia nadawanie wielu wersji wydarzenia sportowego na \u017cywo, z kt\u00f3rych ka\u017cda zawiera ukierunkowane reklamy odpowiednie dla okre\u015blonych grup odbiorc\u00f3w.<\/p>\n<h2>5. Nano Interactive<\/h2>\n<p>Firma ta promuje kierowanie reklam na prywatno\u015b\u0107, opieraj\u0105c si\u0119 na wielokrotnie nagradzanej technologii sztucznej inteligencji pozbawionej plik\u00f3w cookie lub identyfikator\u00f3w osobistych. Nano Interactive \u0142\u0105czy dane o intencjach na \u017cywo z kierowaniem kontekstowym nowej generacji, aby zapewni\u0107 precyzyjn\u0105 optymalizacj\u0119 wydajno\u015bci w czasie rzeczywistym.<\/p>\n<h2>6. Blis<\/h2>\n<p>Blis oferuje platform\u0119 zorientowan\u0105 przede wszystkim na odbiorc\u00f3w, kt\u00f3ra dzia\u0142a bez danych osobowych, koncentruj\u0105c si\u0119 zamiast tego na danych o lokalizacji i pot\u0119\u017cnych zbiorach danych. Obs\u0142uguje odpowiednie reklamy dla warto\u015bciowych odbiorc\u00f3w w r\u00f3\u017cnych kana\u0142ach, od zwi\u0119kszania \u015bwiadomo\u015bci marki po zwi\u0119kszanie liczby wizyt w sklepach i sprzeda\u017cy.<\/p>\n<h2>7. Bidstack<\/h2>\n<p>Wype\u0142niaj\u0105c luk\u0119 mi\u0119dzy graczami, tw\u00f3rcami gier i reklamodawcami, Bidstack oferuje mo\u017cliwo\u015bci reklamowe w grach. Ich innowacyjna platforma pozwala reklamodawcom na p\u0142ynne umieszczanie swoich komunikat\u00f3w w \u015brodowisku gier, przyci\u0105gaj\u0105c w ten spos\u00f3b m\u0142odsz\u0105, obeznan\u0105 z technologi\u0105 publiczno\u015b\u0107.<\/p>\n<h2>8. Jampp<\/h2>\n<p>Jampp to programmatic <strong>platforma reklamowa<\/strong> kt\u00f3ry wykorzystuje <a href=\"https:\/\/thecodest.co\/pl\/blog\/banks-go-high-tech-unravel-fraud-with-machine-learning\/\">uczenie maszynowe<\/a> i kreatywnej optymalizacji w celu zwi\u0119kszenia wzrostu firm mobilnych. Od pozyskiwania u\u017cytkownik\u00f3w po konwersje po instalacji, Jampp oferuje autorskie rozwi\u0105zania przyspieszaj\u0105ce wzrost.<\/p>\n<h2>9. ScreenCloud<\/h2>\n<p>ScreenCloud ma na celu uczynienie \"g\u0142upich ekran\u00f3w inteligentnymi\", przekazuj\u0105c stery digital signage dzia\u0142om marketingu. Firma przenosi punkt ci\u0119\u017cko\u015bci ze sprz\u0119tu na oprogramowanie, oferuj\u0105c fantastyczne <a href=\"https:\/\/thecodest.co\/pl\/blog\/outsourcing-software-development-why-partner-with-the-codest\/\">rozwi\u0105zania programowe<\/a> w przyst\u0119pnych cenach, aby zapewni\u0107 atrakcyjn\u0105 zawarto\u015b\u0107.<\/p>\n<h2>10. Admixer<\/h2>\n<p>Admixer jest niezale\u017cn\u0105 <strong>Firma AdTech<\/strong> kt\u00f3ra opracowa\u0142a kompleksowy ekosystem rozwi\u0105za\u0144 programmatic. Ich dostosowywana technologia jest przeznaczona dla wszystkich graczy w bran\u017cy reklamy cyfrowej, pomagaj\u0105c im przekszta\u0142ci\u0107 reklam\u0119 programatyczn\u0105 w skalowalny kana\u0142 przychod\u00f3w.<\/p>\n<h2>Podsumowanie<\/h2>\n<p>Londy\u0144ska scena AdTech jest pot\u0119g\u0105 innowacji, goszcz\u0105c\u0105 jedne z najbardziej innowacyjnych firm na \u015bwiecie. <strong>wiod\u0105ce \u015bwiatowe marki<\/strong> w technologii reklamowej. S\u0105 to <strong>najlepsze firmy zajmuj\u0105ce si\u0119 technologiami reklamowymi<\/strong> na nowo definiuj\u0105 spos\u00f3b <strong>spis reklam<\/strong> jest zarz\u0105dzany i optymalizowany, wykorzystuj\u0105c <strong><a href=\"https:\/\/thecodest.co\/pl\/blog\/top-technologies-used-in-european-fintech-development\/\">sztuczna inteligencja<\/a><\/strong> oferowa\u0107 <strong>pot\u0119\u017cne rozwi\u0105zania adtech<\/strong> kt\u00f3re s\u0105 zgodne z <strong>cele biznesowe<\/strong>. Ka\u017cdy <strong>firma adtech<\/strong> na tej li\u015bcie opracowa\u0142 <strong>zastrze\u017cona technologia<\/strong> do <strong>wy\u015bwietla\u0107 reklamy<\/strong> skuteczniej, zapewniaj\u0105c, \u017ce w\u0142a\u015bciwe wiadomo\u015bci dotr\u0105 do <strong>grupa docelowa<\/strong>. Nie tylko wspieraj\u0105 <strong><a href=\"https:\/\/thecodest.co\/pl\/blog\/how-digital-transformation-supports-business-growth-and-revenue-streams\/\">rozw\u00f3j biznesu<\/a><\/strong> przez <strong>dostarczanie reklam<\/strong> bardziej wydajne, ale tak\u017ce zapewniaj\u0105 <strong>pe\u0142na obs\u0142uga<\/strong> do <strong>marki pomocy<\/strong> wykorzysta\u0107 ich <strong>spis reklam<\/strong> w pe\u0142ni wykorzysta\u0107 sw\u00f3j potencja\u0142. Koncentruj\u0105c si\u0119 na potrzebach <strong>wiod\u0105ce marki<\/strong>te <strong>najlepsze firmy adtech<\/strong> s\u0105 niezb\u0119dnymi partnerami dla ka\u017cdej firmy, kt\u00f3ra chce wywrze\u0107 znacz\u0105cy wp\u0142yw na cyfrowy \u015bwiat.<\/p>\n<p><a href=\"https:\/\/thecodest.co\/contact\"><img decoding=\"async\" src=\"\/app\/uploads\/2024\/05\/interested_in_cooperation_.png\" alt=\"baner wsp\u00f3\u0142pracy\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Bran\u017ca technologii reklamowych (AdTech) jest w trakcie niezwyk\u0142ej transformacji, nap\u0119dzanej prze\u0142omowymi innowacjami i w\u0142\u0105czeniem najnowocze\u015bniejszych technologii, takich jak sztuczna inteligencja, uczenie maszynowe i analiza danych. Jako globalne centrum doskona\u0142o\u015bci technologicznej i kreatywno\u015bci, Londyn zyska\u0142 na znaczeniu jako kwitn\u0105cy ekosystem zar\u00f3wno dla startup\u00f3w AdTech, jak i firm o ugruntowanej pozycji.<\/p>","protected":false},"author":2,"featured_media":3751,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4,1],"tags":[],"class_list":["post-3750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-scaleups-solutions","category-other"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Top 10 London-Based AdTech Companies Transforming the Industry - The Codest<\/title>\n<meta name=\"description\" content=\"Meet the top AdTech companies in London transforming the advertising industry through AI-powered targeting, analytics, and marketing technology.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecodest.co\/pl\/blog\/10-najlepszych-londynskich-firm-adtech-zmieniajacych-branze\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 10 London-Based AdTech Companies Transforming the Industry\" \/>\n<meta property=\"og:description\" content=\"Meet the top AdTech companies in London transforming the advertising industry through AI-powered targeting, analytics, and marketing technology.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thecodest.co\/pl\/blog\/10-najlepszych-londynskich-firm-adtech-zmieniajacych-branze\/\" \/>\n<meta property=\"og:site_name\" content=\"The Codest\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-26T10:15:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-04T14:42:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thecodest.co\/app\/uploads\/2024\/05\/top-10-london-s-adtech-standouts-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"540\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"thecodest\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"thecodest\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/thecodest.co\\\/blog\\\/top-10-london-based-adtech-companies-transforming-the-industry\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thecodest.co\\\/blog\\\/top-10-london-based-adtech-companies-transforming-the-industry\\\/\"},\"author\":{\"name\":\"thecodest\",\"@id\":\"https:\\\/\\\/thecodest.co\\\/#\\\/schema\\\/person\\\/7e3fe41dfa4f4e41a7baad4c6e0d4f76\"},\"headline\":\"Top 10 London-Based AdTech Companies Transforming the Industry\",\"datePublished\":\"2023-10-26T10:15:04+00:00\",\"dateModified\":\"2026-03-04T14:42:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/thecodest.co\\\/blog\\\/top-10-london-based-adtech-companies-transforming-the-industry\\\/\"},\"wordCount\":834,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/thecodest.co\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/thecodest.co\\\/blog\\\/top-10-london-based-adtech-companies-transforming-the-industry\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thecodest.co\\\/app\\\/uploads\\\/2024\\\/05\\\/top-10-london-s-adtech-standouts-1.png\",\"articleSection\":[\"Enterprise &amp; Scaleups Solutions\",\"Other\"],\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/thecodest.co\\\/blog\\\/top-10-london-based-adtech-companies-transforming-the-industry\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thecodest.co\\\/blog\\\/top-10-london-based-adtech-companies-transforming-the-industry\\\/\",\"url\":\"https:\\\/\\\/thecodest.co\\\/blog\\\/top-10-london-based-adtech-companies-transforming-the-industry\\\/\",\"name\":\"Top 10 London-Based AdTech Companies Transforming the Industry - 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