{"id":3899,"date":"2020-04-21T08:51:00","date_gmt":"2020-04-21T08:51:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/why-is-software-development-such-a-common-nightmare-for-start-ups\/"},"modified":"2026-04-24T11:31:09","modified_gmt":"2026-04-24T11:31:09","slug":"hvorfor-er-programvareutvikling-et-sa-vanlig-mareritt-for-nystartede-bedrifter","status":"publish","type":"post","link":"https:\/\/thecodest.co\/nb\/blog\/why-is-software-development-such-a-common-nightmare-for-start-ups\/","title":{"rendered":"Hvorfor er programvareutvikling et s\u00e5 vanlig mareritt for nystartede bedrifter?"},"content":{"rendered":"

... nystartede bedrifter ikke har tilstrekkelig kompetanse i sine interne team<\/strong><\/h2>\n

\u00c5 bygge en p\u00e5litelig og kvalitetssikret produkt<\/a> er en av n\u00f8kkelfaktorene for \u00e5 lykkes med en oppstartsbedrift. Det er definitivt en utfordring p\u00e5 hvert trinn. I mange tilfeller er den beste m\u00e5ten \u00e5 programvareutvikling<\/a> er via samarbeid med en ekstern partner. \u00c5 bygge et internt<\/a> team<\/a> er sv\u00e6rt tidkrevende og kostbart.<\/p>\n

Beslutningen om \u00e5 etablere et samarbeid med en programvarehus<\/a> l\u00f8ser ikke problemet. F\u00f8rst og fremst m\u00e5 du velge en effektiv partner. Det finnes mange selskaper som tilbyr IT-tjenester p\u00e5 marked<\/a>Derfor b\u00f8r valget v\u00e6re sv\u00e6rt gjennomtenkt. Det er ogs\u00e5 viktig \u00e5 velge riktig teknologi. Hvis du ikke har en erfaren medarbeider i teamet ditt (f.eks. en CTO<\/a>), s\u00e5 er det vanskelig \u00e5 ta slike avgj\u00f8relser selv. Du m\u00e5 regne med hjelp fra partneren din. Hvis du velger feil, kan produktet ditt utvikle seg i feil retning.<\/p>\n

... d\u00e5rlig kvalitet p\u00e5 et produkt f\u00f8rer til utilfredsstillende salg og d\u00e5rlig vurdering av produktets ytelse<\/strong><\/h2>\n

Hvor mange ganger har du som produktbruker sluttet \u00e5 bruke et produkt etter at du har opplevd at det ikke fungerer som det skal, har mange feil og andre ulemper? Kvaliteten p\u00e5 produktet (her programvare) er av avgj\u00f8rende betydning for \u00e5 n\u00e5 forretningsm\u00e5lene dine. Nystartede bedrifter kan ikke selge produktene sine hvis brukerne er kritiske til dem.<\/p>\n

I en tid med hard konkurranse p\u00e5 markedet er funksjoner som p\u00e5litelighet, hastighet og intuitivitet av stor betydning. Statistikk viser tydelig at hvis den f\u00f8rste brukeropplevelsen er positiv, vil brukerne i 90% av tilfellene komme tilbake til produktet i fremtiden. Derfor er mitt tips til deg enkelt - sats p\u00e5 kvalitet, du vil raskt merke at en slik strategi rett og slett l\u00f8nner seg.<\/p>\n

\"programvareutvikling\"<\/p>\n

... nystartede bedrifter ikke f\u00e5r tilstrekkelig budsjett til programvareutvikling<\/strong><\/h2>\n

Programvareutvikling er sannsynligvis en av de st\u00f8rste kostnadene som nyetablerte bedrifter m\u00e5 ta hensyn til n\u00e5r de skal inn p\u00e5 markedet og starte opp produktutvikling<\/a>. Avhengig av type produkt og hvor langt det er kommet, varierer disse utgiftene mye. Den innledende fasen med \u00e5 bygge opp produktet er spesielt viktig, alts\u00e5 fasen f\u00f8r produktet kommer ut p\u00e5 markedet. Det er med andre ord tiden omtrent frem til produktet begynner \u00e5 generere fortjeneste. Frem til da m\u00e5 du v\u00e6re sikker p\u00e5 at du har et budsjett som er h\u00f8yt nok til \u00e5 bygge et kvalitetsprodukt.<\/p>\n

Her er det verdt \u00e5 nevne den sv\u00e6rt popul\u00e6re produktutviklingsmetoden (spesielt for nystartede bedrifter), nemlig MVP<\/a>. Jeg mener at dette er den beste m\u00e5ten \u00e5 gj\u00f8re det p\u00e5, ettersom MVP-en blant annet gj\u00f8r det mulig \u00e5 optimalisere budsjettet under produktutviklingen.<\/p>\n

... \u00e5 bygge et produkt og implementere det p\u00e5 markedet er ikke alt!<\/strong><\/h2>\n

\u00c5 investere i et produkt og programvareutvikling er en prosess i stadig utvikling. Det er ikke nok at noe er bygget, det avslutter ikke samarbeidet med ditt eksterne programvareutviklingsselskap. Produktet krever ofte regelmessig vedlikehold og, fremfor alt, implementering av nye funksjoner, og ikke minst forbedring av de eksisterende. Jeg har lagt merke til at nystartede bedrifter feiltolker denne prosessen, og det er en stor feil. Du kan ikke glemme konstant utvikling, for konkurrentene dine sover ikke.<\/p>\n

\"oppstartsutvikling\"<\/p>\n

... den vedtatte produktutviklingsstrategien er feil<\/strong><\/h2>\n

Nystartede bedrifter er under konstant press for \u00e5 bevise at produktet deres har verdi for brukerne. De pr\u00f8ver jevnlig \u00e5 finne nye l\u00f8sninger, forbedre produktet og legge til funksjoner som er nyttige for m\u00e5lgruppen. I denne prosessen tas det mange uinformerte beslutninger som ikke er basert p\u00e5 forskning, analyse og konkrete tall.<\/p>\n

Slike beslutninger blir ofte tatt spontant, rett og slett fordi beslutningstakerne \u00f8nsker det slik. Dette er en sv\u00e6rt vanlig feil med sv\u00e6rt uheldige konsekvenser. Det kan f\u00f8re til manglende samarbeid med spesialister innen produktdesign, som er ansvarlige for \u00e5 bygge et produkt som svarer til kundens behov. De jobber ogs\u00e5 med \u00e5 skape et engasjerende design som \u00f8ker konverteringen.<\/p>\n

Sammendrag<\/strong><\/h2>\n

Veien til suksess som oppstartsbedrift er kronglete og full av potensielle problemer. Et av dem, som det viser seg, er veldig ofte prosessen med produktutvikling. Oppstarten din vil imidlertid overvinne en slik utfordring hvis du husker kommentarene i denne artikkelen. Jeg er sikker p\u00e5 at bruk av disse tipsene vil gi deg en sjanse til \u00e5 unng\u00e5 lignende problemer. Og det er det jeg \u00f8nsker for deg!<\/p>\n

Les mer om dette:<\/strong><\/p>\n

- Den stygge sannheten om programvareutviklingsprosessen<\/a><\/strong><\/p>\n

- 10 grunner til at det kan v\u00e6re l\u00f8nnsomt \u00e5 samarbeide med et programvarehus<\/a><\/strong><\/p>\n

- Hvordan forbedre Vue.js-apper? Noen praktiske tips<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"

Programvareutvikling er en av n\u00f8kkelfaktorene for \u00e5 lykkes som oppstartsbedrift. Uten programvare av h\u00f8y kvalitet er det vanskelig \u00e5 erobre markedet og sl\u00e5 konkurrentene. Det er et vanskelig tema ogs\u00e5 for dem som er ansvarlige for produktutvikling i oppstartsbedrifter. Jeg vet av egen erfaring at for noen er programvareutvikling et mareritt. Hvorfor er det slik? Det skjer fordi...<\/p>","protected":false},"author":2,"featured_media":3900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4,8],"tags":[],"class_list":["post-3899","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-scaleups-solutions","category-software-development"],"acf":[],"yoast_head":"\nWhy is software development such a common nightmare for start-ups? - The Codest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecodest.co\/nb\/blogg\/hvorfor-er-programvareutvikling-et-sa-vanlig-mareritt-for-nystartede-bedrifter\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why is software development such a common nightmare for start-ups?\" \/>\n<meta property=\"og:description\" content=\"Software development is one of the key factors of start-up success. 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Without high-quality software, it's hard to conquer the market and beat the competition. It is a difficult topic also for the people responsible for product development in start-ups. I know perfectly well from my own experience that for some software development is like a nightmare. Why? 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