{"id":3313,"date":"2020-02-07T08:52:00","date_gmt":"2020-02-07T08:52:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/how-does-the-ecommerce-market-change-during-the-uncertain-times\/"},"modified":"2026-04-24T11:42:33","modified_gmt":"2026-04-24T11:42:33","slug":"ka-mainas-e-komercijas-tirgus-nedrosajos-laikos","status":"publish","type":"post","link":"https:\/\/thecodest.co\/lv\/blog\/how-does-the-ecommerce-market-change-during-the-uncertain-times\/","title":{"rendered":"K\u0101 main\u0101s e-komercijas tirgus nedro\u0161ajos laikos?"},"content":{"rendered":"

Izmai\u0146as pat\u0113r\u0113t\u0101ju uzved\u012bb\u0101<\/strong><\/h2>\n

Kr\u012bze ir main\u012bjusi pat\u0113r\u0113t\u0101ju attieksmi pret iepirk\u0161anos. Rezult\u0101t\u0101, run\u0101jot par p\u0101rtikas pre\u010du pieg\u0101di, izr\u0101d\u012bj\u0101s, ka:<\/p>\n

- 14% pat\u0113r\u0113t\u0101ju pirmo reizi izmantoja p\u0101rtikas pre\u010du pieg\u0101des pakalpojumus,<\/p>\n

- 13% pat\u0113r\u0113t\u0101ju palielin\u0101ja \u0161o pakalpojumu izmanto\u0161anas bie\u017eumu,<\/p>\n

- 25% nav izmantoju\u0161i p\u0101rtikas pre\u010du pieg\u0101des pakalpojumus un nepl\u0101no to dar\u012bt.<\/p>\n

Interesanti, ka aizvien popul\u0101r\u0101ki k\u013c\u016bst BOPIS (Buy Online Pick Up in Store) risin\u0101jumi:<\/p>\n

- 10% pat\u0113r\u0113t\u0101ju pirmo reizi izm\u0113\u0123in\u0101ja BOPIS,<\/p>\n

- 13% pat\u0113r\u0113t\u0101ju bie\u017e\u0101k izmanto BOPIS risin\u0101jumus,<\/p>\n

- 24% pat\u0113r\u0113t\u0101ju nav izmantoju\u0161i BOPIS un nepl\u0101no to dar\u012bt.<\/p>\n

Papildus \u0161ai interesantajai statistikai kop\u0161 COVID-19 uzliesmojuma var\u0113ja nov\u0113rot iev\u0113rojamu pieaugumu t\u0101d\u0101s nozar\u0113s k\u0101 FMCG, vesel\u012bbas un dro\u0161\u012bbas produkti vai \u0113din\u0101\u0161anas\/p\u0101rtikas pieg\u0101de.<\/p>\n

Taj\u0101 pa\u0161\u0101 laik\u0101 blo\u0137\u0113\u0161ana, ko ieviesa liel\u0101k\u0101 da\u013ca pasaules valstu, izrais\u012bja to, ka e-komercija<\/a> tirgus<\/a> ir v\u0113rojama iev\u0113rojama kust\u012bba saist\u012bb\u0101 ar produktiem, kas nodro\u0161ina m\u0101jas izklaidi un aktivit\u0101tes visai \u0123imenei.<\/p>\n

\u0160eit atrad\u012bsiet TOP 10 visstrauj\u0101k augo\u0161\u0101s e-komercijas kategorijas:<\/p>\n

    \n
  1. \n

    Vienreizlietojamie cimdi + 670%<\/p>\n<\/li>\n

  2. \n

    Maizes ma\u0161\u012bnas +652%<\/p>\n<\/li>\n

  3. \n

    Klepus un saaukst\u0113\u0161an\u0101s +53%%<\/p>\n<\/li>\n

  4. \n

    Zupas + 397%<\/p>\n<\/li>\n

  5. \n

    \u017d\u0101v\u0113ti graudi un r\u012bsi +386%<\/p>\n<\/li>\n

  6. \n

    Iepakota p\u0101rtika +377%<\/p>\n<\/li>\n

  7. \n

    Aug\u013cu kausi +326%<\/p>\n<\/li>\n

  8. \n

    Svara treni\u0146\u0161 +307%<\/p>\n<\/li>\n

  9. \n

    Piens un kr\u0113jums +279%<\/p>\n<\/li>\n

  10. \n

    Trauku mazg\u0101\u0161anas piederumi +275%<\/p>\n<\/li>\n<\/ol>\n

    K\u0101 piesaist\u012bt klientus savai e-komercijas platformai?<\/strong><\/h2>\n

    E-komercijas tirgus pand\u0113mijas laik\u0101 strauji main\u0101s, un ekspertiem nav il\u016bziju - arvien vair\u0101k uz\u0146\u0113mumu da\u013cu savas darb\u012bbas p\u0101rcels uz mazumtirdzniec\u012bbu tie\u0161saist\u0113. Piem\u0113ram, lielveikali jau veic \u0161\u0101du soli, jo tiem samazin\u0101s pirc\u0113ju skaits, kas ierodas veikalos, un tie cen\u0161as sasniegt klientus jaun\u0101 veid\u0101.<\/p>\n

    \u0145emot to v\u0113r\u0101, paturiet pr\u0101t\u0101 da\u017eus vienk\u0101r\u0161us padomus, kas pal\u012bdz\u0113s jums izk\u013c\u016bt no kastes un piesaist\u012bt j\u016bsu potenci\u0101lo klientu uzman\u012bbu:<\/p>\n

      \n
    1. \n

      Padom\u0101jiet par sava pied\u0101v\u0101juma lab\u0101ku atpaz\u012bstam\u012bbu<\/p>\n<\/li>\n

    2. \n

      efekt\u012bvi p\u0101rvald\u012bt pieaugo\u0161o pas\u016bt\u012bjumu skaitu<\/p>\n<\/li>\n

    3. \n

      R\u016bp\u0113jieties par augst\u0101ko kvalit\u0101ti UX<\/a> un j\u016bsu platformas lietot\u0101ja interfeisa dizains.<\/p>\n<\/li>\n

    4. \n

      Atcerieties par mobilo lietot\u0146u izstr\u0101di (koncentr\u0113jieties uz konversiju palielin\u0101\u0161anu)<\/p>\n<\/li>\n

    5. \n

      Sagatavot vienk\u0101r\u0161otu maks\u0101jumu sist\u0113mu\u00a0<\/p>\n<\/li>\n

    6. \n

      R\u016bp\u0113jieties par e-komercijas dro\u0161\u012bbu<\/p>\n<\/li>\n

    7. \n

      Palieliniet p\u0101rdo\u0161anas pe\u013c\u0146u ar testiem<\/p>\n<\/li>\n

    8. \n

      Saglab\u0101t nemain\u012bgu programmat\u016bras izstr\u0101de<\/a> un b\u016bv\u0113t produkts<\/a> gatavs m\u0113rogam<\/p>\n<\/li>\n

    9. \n

      Nesare\u017e\u0123\u012bjiet lietot\u0101jiem p\u0101r\u0101k sare\u017e\u0123\u012btu ce\u013cu.<\/p>\n<\/li>\n

    10. \n

      R\u016bp\u0113ties par lielisku klientu apkalpo\u0161ana<\/a>.<\/p>\n<\/li>\n<\/ol>\n

      Kopsavilkums<\/strong><\/h2>\n

      Kr\u012bzes d\u0113\u013c e-komercijas tirgus visu laiku main\u0101s. Tikai da\u017eu ned\u0113\u013cu laik\u0101 esam non\u0101ku\u0161i piln\u012bgi jaun\u0101 realit\u0101t\u0113. Ta\u010du t\u0101 ir ar\u012b liela iesp\u0113ja tiem, kas vada savu e-komerciju un ir gatavi s\u0101kt dar\u012bt lielas lietas. T\u0101p\u0113c \u0146emiet v\u0113r\u0101 pa\u0161reiz\u0113jo tirgus st\u0101vokli un manus vienk\u0101r\u0161os padomus. Es stingri ticu, ka j\u016bs uzvar\u0113siet \u0161aj\u0101 sp\u0113l\u0113!<\/p>\n

      Las\u012bt vair\u0101k:<\/strong><\/p>\n

      - K\u0101p\u0113c m\u0113s sagaid\u0101m lielu piepras\u012bjumu p\u0113c Ruby programmat\u016bras produktiem kr\u012bzes laik\u0101?<\/a><\/p>\n

      - Ruby on Rails programmat\u016bras izstr\u0101de. R\u0101d\u012bt\u0101ji v2<\/a><\/p>\n

      - K\u0101 s\u0101kt veidot savu produktu no nulles?<\/a><\/p>","protected":false},"excerpt":{"rendered":"

      E-komercijas nozare ir viena no nedaudzaj\u0101m, kas diezgan labi p\u0101rvar\u0113ja ar COVID-19 uzliesmojumu saist\u012bto kr\u012bzi. Cilv\u0113ki vis\u0101 pasaul\u0113 ir s\u0101ku\u0161i masveid\u0101 izmantot tie\u0161saistes veikalus, uzskatot tos par dro\u0161iem, \u0113rtiem un bie\u017ei vien rentabliem. Daudz kas liecina, ka e-komercijas risin\u0101jumu popularit\u0101te tuv\u0101kaj\u0101 n\u0101kotn\u0113 k\u013c\u016bs v\u0113l popul\u0101r\u0101ka.<\/p>","protected":false},"author":2,"featured_media":3314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-scaleups-solutions"],"acf":[],"yoast_head":"\nHow does the e-commerce market change during the uncertain times? - The Codest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecodest.co\/lv\/emuars\/ka-mainas-e-komercijas-tirgus-nedrosajos-laikos\/\" \/>\n<meta property=\"og:locale\" content=\"lv_LV\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How does the e-commerce market change during the uncertain times?\" \/>\n<meta property=\"og:description\" content=\"The e-commerce industry is one of the few that coped quite well with the crisis associated with the outbreak of COVID-19. 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