{"id":3313,"date":"2020-02-07T08:52:00","date_gmt":"2020-02-07T08:52:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/how-does-the-ecommerce-market-change-during-the-uncertain-times\/"},"modified":"2026-04-24T11:42:33","modified_gmt":"2026-04-24T11:42:33","slug":"kaip-elektronines-prekybos-rinka-keiciasi-neaiskiais-laikais","status":"publish","type":"post","link":"https:\/\/thecodest.co\/lt\/blog\/how-does-the-ecommerce-market-change-during-the-uncertain-times\/","title":{"rendered":"Kaip kei\u010diasi e. prekybos rinka neai\u0161kiais laikais?"},"content":{"rendered":"

Vartotoj\u0173 elgsenos poky\u010diai<\/strong><\/h2>\n

Kriz\u0117 pakeit\u0117 vartotoj\u0173 po\u017ei\u016br\u012f \u012f apsipirkim\u0105. D\u0117l to paai\u0161k\u0117jo, kad, kalbant apie maisto produkt\u0173 pristatym\u0105:<\/p>\n

- 14% vartotoj\u0173 pirm\u0105 kart\u0105 pasinaudojo maisto produkt\u0173 pristatymo paslaugomis,<\/p>\n

- 13% vartotoj\u0173 da\u017eniau naudojosi \u0161iomis paslaugomis,<\/p>\n

- 25% nesinaudojau maisto produkt\u0173 pristatymo paslaugomis ir neplanuoju to daryti.<\/p>\n

\u012edomu tai, kad vis labiau populiar\u0117ja BOPIS (Buy Online Pick Up in Store) sprendimai:<\/p>\n

- 10% vartotoj\u0173 pirm\u0105 kart\u0105 i\u0161band\u0117 BOPIS,<\/p>\n

- 13% vartotoj\u0173 da\u017eniau naudojo BOPIS sprendimus,<\/p>\n

- 24% vartotoj\u0173 nesinaudojo BOPIS ir neplanuoja to daryti.<\/p>\n

Be \u0161ios \u012fdomios statistikos, nuo COVID-19 protr\u016bkio pastebimas \u017eenklus padid\u0117jimas tokiose pramon\u0117s \u0161akose kaip plataus vartojimo preki\u0173, sveikatos ir saugos produkt\u0173 ar vie\u0161ojo maitinimo ir (arba) maisto tiekimo.<\/p>\n

Tuo pat metu d\u0117l daugelyje pasaulio \u0161ali\u0173 \u012fvesto blokavimo e. prekyba<\/a> rinka<\/a> pastebimas ry\u0161kus jud\u0117jimas, susij\u0119s su produktais, skirtais nam\u0173 pramogoms ir u\u017esi\u0117mimams visai \u0161eimai.<\/p>\n

\u010cia rasite 10 spar\u010diausiai augan\u010di\u0173 e. prekybos kategorij\u0173:<\/p>\n

    \n
  1. \n

    Vienkartin\u0117s pir\u0161tin\u0117s + 670%<\/p>\n<\/li>\n

  2. \n

    Duonos kepimo ma\u0161inos +652%<\/p>\n<\/li>\n

  3. \n

    Kosulys ir per\u0161alimas +53%%<\/p>\n<\/li>\n

  4. \n

    Sriubos + 397%<\/p>\n<\/li>\n

  5. \n

    D\u017eiovinti gr\u016bdai ir ry\u017eiai +386%<\/p>\n<\/li>\n

  6. \n

    Maisto produkt\u0173 pakuot\u0117s +377%<\/p>\n<\/li>\n

  7. \n

    Vaisi\u0173 puodeliai +326%<\/p>\n<\/li>\n

  8. \n

    Svorio treniruot\u0117s +307%<\/p>\n<\/li>\n

  9. \n

    Pienas ir grietin\u0117l\u0117 +279%<\/p>\n<\/li>\n

  10. \n

    Ind\u0173 plovimo reikmenys +275%<\/p>\n<\/li>\n<\/ol>\n

    Kaip pritraukti klient\u0173 \u012f savo e. prekybos platform\u0105?<\/strong><\/h2>\n

    Elektronin\u0117s prekybos rinka pandemijos metu spar\u010diai kei\u010diasi ir ekspertai neturi iliuzij\u0173 - vis daugiau \u012fmoni\u0173 dal\u012f savo veiklos perkels \u012f ma\u017emenin\u0119 prekyb\u0105 internetu. Pavyzd\u017eiui, prekybos centrai jau dabar \u017eengia tok\u012f \u017eingsn\u012f, nes jiems ma\u017e\u0117ja \u012f parduotuves ateinan\u010di\u0173 pirk\u0117j\u0173 ir jie bando pasiekti klientus nauju b\u016bdu.<\/p>\n

    Atsi\u017evelgdami \u012f tai, nepamir\u0161kite keleto paprast\u0173 patarim\u0173, kurie pad\u0117s jums i\u0161siver\u017eti \u012f priek\u012f ir patraukti potenciali\u0173 klient\u0173 d\u0117mes\u012f:<\/p>\n

      \n
    1. \n

      Pagalvokite apie geresn\u012f savo pasi\u016blymo pristatym\u0105<\/p>\n<\/li>\n

    2. \n

      efektyviai valdyti did\u0117jant\u012f u\u017esakym\u0173 skai\u010di\u0173<\/p>\n<\/li>\n

    3. \n

      R\u016bpinkit\u0117s auk\u0161\u010diausia kokybe UX<\/a> ir j\u016bs\u0173 platformos vartotojo s\u0105sajos dizain\u0105.<\/p>\n<\/li>\n

    4. \n

      Prisiminkite apie mobili\u0173j\u0173 program\u0117li\u0173 k\u016brim\u0105 (daugiausia d\u0117mesio skirkite konversij\u0173 didinimui)<\/p>\n<\/li>\n

    5. \n

      Parengti supaprastint\u0105 mok\u0117jimo sistem\u0105\u00a0<\/p>\n<\/li>\n

    6. \n

      Pasir\u016bpinkite savo e. parduotuv\u0117s saugumu<\/p>\n<\/li>\n

    7. \n

      Padidinkite savo pardavim\u0173 peln\u0105 testais<\/p>\n<\/li>\n

    8. \n

      I\u0161laikykite pastovi\u0105 programin\u0117s \u012frangos k\u016brimas<\/a> ir sukurti produktas<\/a> Paruo\u0161ta masteliui<\/p>\n<\/li>\n

    9. \n

      Nesud\u0117tinginkite naudotojams kelio<\/p>\n<\/li>\n

    10. \n

      R\u016bpinkit\u0117s puikiu klient\u0173 aptarnavimas<\/a>.<\/p>\n<\/li>\n<\/ol>\n

      Santrauka<\/strong><\/h2>\n

      Kriz\u0117 nuolat kei\u010dia e. prekybos rink\u0105. Vos per kelias savaites atsid\u016br\u0117me visi\u0161kai naujoje realyb\u0117je. Ta\u010diau tai taip pat didelis \u0161ansas tiems, kurie vykdo savo e. prekyb\u0105 ir yra pasireng\u0119 prad\u0117ti daryti didelius darbus. Taigi, atsi\u017evelkite \u012f dabartin\u0119 rinkos b\u016bkl\u0119 ir mano paprastus patarimus. Tvirtai tikiu, kad \u0161\u012f \u017eaidim\u0105 laim\u0117site!<\/p>\n

      Skaityti daugiau:<\/strong><\/p>\n

      - Kod\u0117l kriz\u0117s metu tikim\u0117s didel\u0117s \"Ruby\" programin\u0117s \u012frangos produkt\u0173 paklausos?<\/a><\/p>\n

      - Ruby on Rails programin\u0117s \u012frangos k\u016brimas. Indeksai v2<\/a><\/p>\n

      - Kaip prad\u0117ti kurti produkt\u0105 nuo nulio?<\/a><\/p>","protected":false},"excerpt":{"rendered":"

      Elektronin\u0117s prekybos pramon\u0117 yra viena i\u0161 nedaugelio, kuri gana gerai susidorojo su krize, susijusia su COVID-19 protr\u016bkiu. \u017dmon\u0117s visame pasaulyje \u0117m\u0117 masi\u0161kai naudotis internetin\u0117mis parduotuv\u0117mis, laikydami jas saugiomis, patogiomis ir da\u017enai ekonomi\u0161komis. Yra daug po\u017eymi\u0173, kad elektronin\u0117s prekybos sprendim\u0173 populiarumas artimiausiu metu dar labiau i\u0161augs.<\/p>","protected":false},"author":2,"featured_media":3314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-scaleups-solutions"],"acf":[],"yoast_head":"\nHow does the e-commerce market change during the uncertain times? - The Codest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecodest.co\/lt\/tinklarastis\/kaip-elektronines-prekybos-rinka-keiciasi-neaiskiais-laikais\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How does the e-commerce market change during the uncertain times?\" \/>\n<meta property=\"og:description\" content=\"The e-commerce industry is one of the few that coped quite well with the crisis associated with the outbreak of COVID-19. 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