{"id":3313,"date":"2020-02-07T08:52:00","date_gmt":"2020-02-07T08:52:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/how-does-the-ecommerce-market-change-during-the-uncertain-times\/"},"modified":"2026-04-24T11:42:33","modified_gmt":"2026-04-24T11:42:33","slug":"hvernig-breytist-netverslunarmarkadurinn-a-ovissutimum","status":"publish","type":"post","link":"https:\/\/thecodest.co\/is\/blog\/how-does-the-ecommerce-market-change-during-the-uncertain-times\/","title":{"rendered":"Hvernig breytist netverslunarmarka\u00f0urinn \u00e1 \u00f3vissut\u00edmum?"},"content":{"rendered":"

Breytingar \u00e1 neytendaheg\u00f0un<\/strong><\/h2>\n

Kreppan hefur breytt n\u00e1lgun neytenda \u00e1 verslun. Af \u00feeim s\u00f6kum kom \u00ed lj\u00f3s, \u00feegar kemur a\u00f0 matv\u00f6ruafhendingu, a\u00f0:<\/p>\n

\u2013 14% neytenda n\u00fdttu s\u00e9r matv\u00f6ruheildsendingar\u00fej\u00f3nustu \u00ed fyrsta sinn,<\/p>\n

\u2013 13% neytenda auku t\u00ed\u00f0ni notkunar sinnar \u00e1 \u00feessum \u00fej\u00f3nustum,<\/p>\n

\u2013 25% hafa ekki nota\u00f0 matv\u00f6ruheimsendingar\u00fej\u00f3nustu og hyggjast ekki gera \u00fea\u00f0.<\/p>\n

\u00c1hugavert er a\u00f0 BOPIS (kaupa \u00e1 netinu og s\u00e6kja \u00ed verslun) lausnir eru s\u00edfellt vins\u00e6lli:<\/p>\n

\u2013 10% neytenda pr\u00f3fu\u00f0u BOPIS \u00ed fyrsta sinn,<\/p>\n

\u2013 13% neytenda auku t\u00ed\u00f0ni notkunar \u00e1 BOPIS-lausnum,<\/p>\n

\u2013 24% neytenda hafa ekki nota\u00f0 BOPIS og hyggjast ekki gera \u00fea\u00f0.<\/p>\n

Fyrir utan \u00feessar \u00e1hugaver\u00f0u t\u00f6lfr\u00e6\u00f0i, fr\u00e1 upphafi COVID-19 faraldursins, h\u00f6fum vi\u00f0 teki\u00f0 eftir verulegum aukningum \u00ed greinum eins og FMCG, heilbrig\u00f0is- og \u00f6ryggisv\u00f6rum e\u00f0a veitinga\u00fej\u00f3nustu og matv\u00e6lasendingum.<\/p>\n

\u00c1 sama t\u00edma olli \u00fatg\u00f6ngubanni\u00f0 sem flest l\u00f6nd um allan heim innleiddu \u00fev\u00ed a\u00f0 rafr\u00e6n verslun<\/a> marka\u00f0ur<\/a> Hefur or\u00f0i\u00f0 vart vi\u00f0 verulega hreyfingu tengda v\u00f6rum sem bj\u00f3\u00f0a upp \u00e1 heimilisskemmtun og af\u00fereyingu fyrir alla fj\u00f6lskylduna.<\/p>\n

H\u00e9r getur\u00f0u fundi\u00f0, sem forvitnisver\u00f0 sta\u00f0reynd, t\u00edu flj\u00f3tvaxnustu flokka \u00ed netverslun:<\/p>\n

    \n
  1. \n

    Einnota hanskar + 670%<\/p>\n<\/li>\n

  2. \n

    Brau\u00f0v\u00e9lar +652%<\/p>\n<\/li>\n

  3. \n

    H\u00f3sti og kvef +53%%<\/p>\n<\/li>\n

  4. \n

    S\u00fapur + 397%<\/p>\n<\/li>\n

  5. \n

    \u00deurrka\u00f0ar korn og hr\u00edsgrj\u00f3n +386%<\/p>\n<\/li>\n

  6. \n

    Forskrifu\u00f0 matv\u00e6li +377%<\/p>\n<\/li>\n

  7. \n

    \u00c1vaxtabollar +326%<\/p>\n<\/li>\n

  8. \n

    L\u00f3\u00f0alyftingar +307%<\/p>\n<\/li>\n

  9. \n

    Mj\u00f3lk og rj\u00f3mi +279%<\/p>\n<\/li>\n

  10. \n

    Upp\u00fevottsefni +275%<\/p>\n<\/li>\n<\/ol>\n

    Hvernig la\u00f0ar\u00f0u a\u00f0 \u00fe\u00e9r vi\u00f0skiptavini \u00e1 netverslunarvettvanginn \u00feinn?<\/strong><\/h2>\n

    Rafr\u00e6nan sm\u00e1s\u00f6lu\u00admarka\u00f0 er a\u00f0 breytast \u00f6rt \u00e1 heimsfaraldrinum, og s\u00e9rfr\u00e6\u00f0ingar hafa engar blekkingar \u2013 s\u00edfellt fleiri fyrirt\u00e6ki munu flytja hluta af starfsemi sinni yfir \u00ed netverslun. Matv\u00f6ruverslanir, til d\u00e6mis, eru \u00feegar a\u00f0 taka \u00feessa \u00e1kv\u00f6r\u00f0un \u00fear sem \u00fe\u00e6r hafa or\u00f0i\u00f0 varar vi\u00f0 f\u00e6kkun vi\u00f0skiptavina sem koma \u00ed verslanir og reyna a\u00f0 n\u00e1 til \u00feeirra \u00e1 n\u00fdjan h\u00e1tt.<\/p>\n

    \u00cd lj\u00f3si \u00feess skaltu hafa \u00ed huga nokkur einf\u00f6ld r\u00e1\u00f0 sem hj\u00e1lpa \u00fe\u00e9r a\u00f0 hugsa \u00fat fyrir rammann og vekja athygli hugsanlegra vi\u00f0skiptavina \u00feinna:<\/p>\n

      \n
    1. \n

      Hugsa\u00f0u um betri s\u00fdnileika tilbo\u00f0sins \u00fe\u00edns.<\/p>\n<\/li>\n

    2. \n

      Stj\u00f3rna\u00f0u skilvirkt vaxandi fj\u00f6lda p\u00f6ntunar<\/p>\n<\/li>\n

    3. \n

      Sj\u00e1\u00f0u um a\u00f0 tryggja toppg\u00e6\u00f0i. Notendaupplifun<\/a> og notendavi\u00f0m\u00f3tsh\u00f6nnun vettvangsins \u00fe\u00edns<\/p>\n<\/li>\n

    4. \n

      Mundu eftir fars\u00edmaforrit\u00fer\u00f3un (me\u00f0 \u00e1herslu \u00e1 a\u00f0 auka umbreytingar)<\/p>\n<\/li>\n

    5. \n

      Undirb\u00faa einfalda\u00f0 grei\u00f0slukerfi\u00a0<\/p>\n<\/li>\n

    6. \n

      Sj\u00e1\u00f0u um \u00f6ryggi netverslunar \u00feinnar.<\/p>\n<\/li>\n

    7. \n

      Auka\u00f0u s\u00f6luhagna\u00f0inn \u00feinn me\u00f0 pr\u00f3fum<\/p>\n<\/li>\n

    8. \n

      Haltu st\u00f6\u00f0ugu hugb\u00fana\u00f0ar\u00fer\u00f3un<\/a> og byggja vara<\/a> tilb\u00fai\u00f0 fyrir skala<\/p>\n<\/li>\n

    9. \n

      Ekki fl\u00e6kja lei\u00f0ina fyrir notendur \u00fe\u00edna.<\/p>\n<\/li>\n

    10. \n

      Sj\u00e1\u00f0u um fr\u00e1b\u00e6rt \u00dej\u00f3nusta vi\u00f0 vi\u00f0skiptavini<\/a>.<\/p>\n<\/li>\n<\/ol>\n

      Yfirlit<\/strong><\/h2>\n

      Kr\u00edsan er st\u00f6\u00f0ugt a\u00f0 breyta netverslunarmarka\u00f0inum. \u00c1 a\u00f0eins nokkrum vikum h\u00f6fum vi\u00f0 lent \u00ed algerlega n\u00fdrri veruleika. En \u00feetta er l\u00edka st\u00f3rt t\u00e6kif\u00e6ri fyrir \u00fe\u00e1 sem reka eigin netverslun og eru tilb\u00fanir a\u00f0 hefja st\u00f3rar a\u00f0ger\u00f0ir. Svo, taktu tillit til n\u00faverandi marka\u00f0sa\u00f0st\u00e6\u00f0na og einf\u00f6ldu r\u00e1\u00f0in m\u00edn. \u00c9g er sannf\u00e6r\u00f0ur um a\u00f0 \u00fe\u00fa munt vinna \u00feennan leik!<\/p>\n

      Lesa meira:<\/strong><\/p>\n

      \u2013 Af hverju b\u00faumst vi\u00f0 vi\u00f0 mikilli eftirspurn eftir Ruby hugb\u00fana\u00f0arafur\u00f0um \u00e1 krepput\u00edmum?<\/a><\/p>\n

      \u2013 Ruby on Rails hugb\u00fana\u00f0ar\u00fer\u00f3un. V\u00edsit\u00f6lur v2<\/a><\/p>\n

      \u2013 Hvernig byrjar\u00f0u a\u00f0 byggja v\u00f6runa \u00fe\u00edna fr\u00e1 grunni?<\/a><\/p>","protected":false},"excerpt":{"rendered":"

      Rafr\u00e6n vi\u00f0skipti eru ein af f\u00e1um greinum sem komust nokku\u00f0 vel fr\u00e1 kreppunni sem fylgdi \u00fatbrei\u00f0slu COVID-19. F\u00f3lk um allan heim hefur fari\u00f0 a\u00f0 nota netverslanir \u00ed miklum m\u00e6li, \u00fear sem \u00fe\u00e6r eru taldar \u00f6ruggar, \u00fe\u00e6gilegar og oft hagkv\u00e6mar. Margt bendir til \u00feess a\u00f0 vins\u00e6ldir lausna \u00ed rafr\u00e6num vi\u00f0skiptum muni aukast enn frekar \u00ed n\u00e1inni framt\u00ed\u00f0.<\/p>","protected":false},"author":2,"featured_media":3314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-scaleups-solutions"],"acf":[],"yoast_head":"\nHow does the e-commerce market change during the uncertain times? - The Codest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecodest.co\/is\/blogg\/hvernig-breytist-netverslunarmarkadurinn-a-ovissutimum\/\" \/>\n<meta property=\"og:locale\" content=\"is_IS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How does the e-commerce market change during the uncertain times?\" \/>\n<meta property=\"og:description\" content=\"The e-commerce industry is one of the few that coped quite well with the crisis associated with the outbreak of COVID-19. 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