{"id":3407,"date":"2020-07-08T08:52:00","date_gmt":"2020-07-08T08:52:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/it-business-2-0-how-is-the-new-market-state\/"},"modified":"2026-04-24T11:40:16","modified_gmt":"2026-04-24T11:40:16","slug":"it-liiketoiminta-2-0-miten-uusi-markkinatilanne-kehittyy","status":"publish","type":"post","link":"https:\/\/thecodest.co\/fi\/blog\/it-business-2-0-how-is-the-new-market-state\/","title":{"rendered":"IT-liiketoiminta 2.0. Milt\u00e4 markkinat n\u00e4ytt\u00e4v\u00e4t COVID-19-kriisin j\u00e4lkeen?"},"content":{"rendered":"

Luottamuksen rakentamisen ja liikesuhteista huolehtimisen merkitys<\/strong><\/h2>\n

Kaikki ymp\u00e4rill\u00e4 us<\/a> miettii, mit\u00e4 COVID-19:n aiheuttama kriisi tuo tullessaan. Monien alojen yritykset irtisanovat ty\u00f6ntekij\u00f6it\u00e4\u00e4n etsiess\u00e4\u00e4n s\u00e4\u00e4st\u00f6j\u00e4. Monet IT-yritykset joutuivat tekem\u00e4\u00e4n t\u00e4llaisen toimenpiteen. Tilanne on vaikea, meid\u00e4n on oltava rehellisi\u00e4. Kukaan ei uskonut muutama kuukausi sitten, ett\u00e4 kukoistava IT-alan markkinat<\/a> muuttuu niin dramaattisesti.<\/p>\n

Uskon, ett\u00e4 t\u00e4m\u00e4 kerta on arvokas opetus kaikille. Kriisiaikoina yritysten on katsottava eteenp\u00e4in liikekumppaniensa suuntaan. Niiden on ansaittava luottamus jo luotuihin suhteisiin ja oltava avoimia uusille mahdollisuuksille. Jos ei pysty sopeutumaan, h\u00e4vi\u00e4\u00e4, sill\u00e4 vain vahvat ja \u00e4lykk\u00e4\u00e4t toimijat voivat selvit\u00e4 hengiss\u00e4. Monien yritysten (ei vain tietotekniikkapohjaisten) on muutettava nykyist\u00e4 liiketoimintamalliaan merkitt\u00e4v\u00e4sti. Markkinat ovat jo nyt erilaiset, ja ne tulevat muuttumaan edelleen.<\/p>\n

Henkil\u00f6kohtaisesti olen sit\u00e4 mielt\u00e4, ett\u00e4 avainasemassa on nyt luottamuksen ja yhteisty\u00f6n laadun s\u00e4ilytt\u00e4minen asiakkaiden kanssa. Yritykset tarvitsevat nyt todellisia liikekumppaneita, eiv\u00e4t sellaisia, jotka haluavat ansaita hinnalla mill\u00e4 hyv\u00e4ns\u00e4. Liiketoimintasuhteet ovat ja tulevat olemaan t\u00e4rke\u00e4mpi\u00e4 kuin koskaan ennen. Se on ainoa tapa s\u00e4ilytt\u00e4\u00e4 vakaus ja avata uusia liiketoimintamahdollisuuksia.<\/p>\n

\"\"<\/p>\n

Ty\u00f6ntekij\u00e4markkinoiden loppu - totta vai tarua?<\/strong><\/h2>\n

Kysymys on mielenkiintoinen, sill\u00e4 monet asiantuntijat ennustavat, ett\u00e4 markkinat muuttuvat niin paljon, ett\u00e4 ty\u00f6ntekij\u00e4t eiv\u00e4t en\u00e4\u00e4 pysty m\u00e4\u00e4rittelem\u00e4\u00e4n ehtojaan. Palkat muuttuvat, ja yritykset valitsevat yhteisty\u00f6h\u00f6n vain parhaat ammattilaiset. T\u00e4ss\u00e4 voi olla jotain per\u00e4\u00e4, vaikka paljon riippuu yrityssektorista.<\/p>\n

Olen varma, ett\u00e4 tietotekniikka-alalla yritykset voivat luoda entist\u00e4 vahvempia br\u00e4ndej\u00e4, koska asiantuntijoita on entist\u00e4 enemm\u00e4n saatavilla. Tietenkin, jos ne selvi\u00e4v\u00e4t t\u00e4st\u00e4 vaikeasta kaudesta. T\u00e4ll\u00e4 tavoin ne todistavat vahvan asemansa markkinoilla ja niist\u00e4 tulee entist\u00e4kin luotettavampia kumppaneita.<\/p>\n

Tietotekniikan rekrytoinnista tulee ty\u00f6nantajan n\u00e4k\u00f6kulmasta helpompaa. En kuitenkaan miss\u00e4\u00e4n nimess\u00e4 sanoisi, ett\u00e4 IT-asiantuntijat k\u00e4rsisiv\u00e4t. Uskon, ett\u00e4 markkinat tarjoavat heille jatkossakin mielenkiintoisia ty\u00f6mahdollisuuksia. Heid\u00e4n on kuitenkin ymm\u00e4rrett\u00e4v\u00e4 paremmin ty\u00f6nantajan valmiuksia. Yritykset tuntevat nykyisen kriisin vaikutukset kuukausien ajan.<\/p>\n

On IT-liiketoiminnan 2.0:n aika.<\/strong><\/h2>\n

Jotkin yritykset ovat tehneet parhaan p\u00e4\u00e4t\u00f6ksen kriisin aikana - riskeeraavat paljon ja voittavat paljon. Korostan viel\u00e4 kerran, ett\u00e4 kriisi on yrityksellesi mahdollisuus vahvistua entisest\u00e4\u00e4n. Se on aika toteuttaa ideoita, ei luoda turhia luonnoksia. Keskity siihen, mik\u00e4 todella toimii ja tuo todellista hy\u00f6ty\u00e4 yrityksellesi. Luovu toiminnoista, jotka eiv\u00e4t ole n\u00e4in\u00e4 vaikeina aikoina tarpeellisia.<\/p>\n

Minun on my\u00f6nnett\u00e4v\u00e4, ett\u00e4 suhtaudun erityisen kiinnostuneena IT-alaan. Henkil\u00f6kohtaisesti meill\u00e4 on my\u00f6s suuria haasteita, jotka liittyv\u00e4t toimintaan koronaviruksen uhan alla. Minulla ei ole ep\u00e4ilyst\u00e4k\u00e4\u00e4n siit\u00e4, ett\u00e4 kohtaamme pian uuden todellisuuden, jota kutsun IT-liiketoiminnaksi 2.0.<\/p>\n

Olen utelias, miten markkinat voivat mielest\u00e4si muuttua tulevina kuukausina? Voit vapaasti jakaa ajatuksesi kanssani kommenteissa.<\/p>\n

Lue lis\u00e4\u00e4:<\/strong><\/p>\n

- Haluatko k\u00e4ytt\u00e4\u00e4 yleisi\u00e4 JS-kehyksi\u00e4 Rails-sovelluksessasi? Stimulus.js voi olla vaihtoehto.<\/a><\/p>\n

- On uuden todellisuuden aika. Et\u00e4ty\u00f6n aikakausi on alkanut kuukausi sitten<\/a><\/p>\n

- Web-sovellusten kehitt\u00e4minen: Miksi Ruby on Rails on valitsemisen arvoinen teknologia?<\/a><\/p>\n

<\/article-software-consulting><\/p>","protected":false},"excerpt":{"rendered":"

Pandemia on ep\u00e4varmuuden aikaa monilla toimialoilla. Uhkaava kriisi vaikuttaa jo nyt moniin toimialoihin, my\u00f6s tietotekniikkaan. COVID-19 muuttaa kaiken, joten meid\u00e4n on oltava valmiita uuteen maailmaan. Meid\u00e4n on oltava joustavampia kuin koskaan ja kyett\u00e4v\u00e4 sopeutumaan uusiin markkinatodellisuuksiin, jotta voimme selviyty\u00e4 ja tehd\u00e4 yrityksist\u00e4mme vahvempia.<\/p>","protected":false},"author":2,"featured_media":3408,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4,8],"tags":[],"class_list":["post-3407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-scaleups-solutions","category-software-development"],"acf":[],"yoast_head":"\nIT Business 2.0. 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