{"id":3893,"date":"2019-10-16T00:00:00","date_gmt":"2019-10-16T00:00:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/why-is-ruby-on-rails-a-great-technology-for-product-development\/"},"modified":"2026-04-24T08:50:31","modified_gmt":"2026-04-24T08:50:31","slug":"why-is-ruby-on-rails-a-great-technology-for-product-development","status":"publish","type":"post","link":"https:\/\/thecodest.co\/en\/blog\/why-is-ruby-on-rails-a-great-technology-for-product-development\/","title":{"rendered":"Why is Ruby on Rails a great technology for product development?"},"content":{"rendered":"

Some facts to begin with<\/strong><\/h2>\n

The Ruby<\/a> programming language gained 12th place in the \u201cDeveloper Survey Results 2019\u201d ranking published by Stack Overflow. Some time ago I was thinking about how to assess this place. Is it Ruby’s success or not necessarily? After a longer analysis, I came to the conclusion that this year’s Stack Overflow ranking confirms the high stability of this programming language on the market<\/a>. Let’s face it – Ruby may not be listed among the top backend languages like Java<\/a> or Python<\/a> in the coming years.<\/p>\n

However, if we take a closer look at this ranking over the past few years, we may notice that Ruby always occupied a place around the top ten. This tendency continues. In my opinion, it is a sign that Ruby has an established strong position and credibility on the market. Like any programming language, it has its pros and cons. However, taking into account its flexibility, relatively short time of building web<\/a> applications, irreplaceable Rails<\/a> framework and dynamically developing community, I think that it offers very wide possibilities of building products.<\/p>\n

\"Ruby<\/p>\n

Take a look at the most important advantages of using Ruby on Rails:<\/strong><\/h2>\n
    \n
  1. Ruby on Rails<\/a> is great for building products in accordance with the MVP<\/a> approach.<\/li>\n
  2. The Ruby programming language facilitates the work of developers. It is possible thanks to the DRY (Don\u2019t Repeat Yourself) principle and Conversion over Configuration.<\/li>\n
  3. It holds high standards of protection against the most popular web application attacks. It has a built-in protection against XSS, CSRF and SQL Injection attacks.<\/li>\n
  4. Framework of Ruby on Rails<\/a> allows programmers to create automated tests of selected code<\/a> snippets.<\/li>\n
  5. A very active community of Ruby developers positively affects the development of this language.<\/li>\n
  6. Ruby provides great flexibility for changes introduced in the code.<\/li>\n
  7. It is cost-saving. By reducing development time, it also reduces the costs of developers’ work.<\/li>\n<\/ol>\n

    I would like to highlight one more factor. Ruby is an exclusive language. Why? Let’s look at statistics. It is 12th in the Stack Overflow ranking in terms of popularity, but if we look at another ranking – showing the level of remuneration – we notice that Ruby is actually 6th. What such a difference? First of all, there are fewer developers available on the market, so finding a specialist is not easy. Second of all, I believe that a product<\/a> built in Ruby is of high quality and that usually means higher costs.<\/p>\n

    \"Ruby<\/p>\n

    Why can Ruby on Rails be used in various industries?<\/strong><\/h2>\n

    Ruby and its Ruby on Rails framework may be applied in almost all industries. You can use this technology to build and develop e-commerce<\/a> products, marketplaces, adtech<\/a>, proptech and SaaS<\/a> solutions. You may have read more than once that such brands as Twitter, Basecamp or AirBnB have used Ruby. In this article, I would like to present to you a few less known but dynamically developing companies. They all represent various industries and use the Ruby language. Check them out!<\/p>\n

    Book a Street Artist<\/a><\/strong><\/h3>\n

    Based:<\/strong> Berlin (Germany<\/a>)<\/p>\n

    Founded:<\/strong> 2015<\/p>\n

    Industry:<\/strong> Entertainment<\/p>\n

    Specialties:<\/strong> Street Artists, Painting Services, Creative Promotion and others<\/p>\n

    About Book a Street Artist:<\/strong> The product is dedicated to empowering artistic talent and making it universally accessible. The company\u2019s exciting mission is to build a bridge between independent artists and everyone who seeks high-quality artistic services. The core activities of Book a Street Artist regard online promotion and a booking platform. They offer a reliable matchmaking service to clients. It empowers self-managing artists and saves the art lovers time and resources devoted to the search for the ideal artists.<\/p>\n

    What is more, they are a curator, a facilitator and a promoter of art as well as an organization engaging the talents in different activities. The publication of the PANTA magazine – a magazine celebrating cultural creativity and artivism \u2013 is one of the examples of such an activity.<\/p>\n

    Colossus Bets<\/a><\/strong><\/h3>\n

    Based:<\/strong> London<\/a> (Great Britain)<\/p>\n

    Founded:<\/strong> 2012<\/p>\n

    Industry:<\/strong> Entertainment<\/p>\n

    Specialties:<\/strong> Sports<\/p>\n

    About Colossus Bets:<\/strong> Colossus Bets is a multi-award pool betting operator, offering the world\u2019s biggest sports jackpots. Their purpose is making sports a bigger thing by enabling sports fans to engage with the activities they love and realize their dreams through lottery-sized prizes. Colossus Bets has distributed more than \u00a3100M in prizes and their pools are now live with over 50 B2B partners globally, including Betfair, Matchbook and the Football Pools.<\/p>\n

    They are the pioneers of Cash Out and have been granted a series of patents in relation to this functionality across all forms of betting and gaming. Their Cash Out technology was used to build the world\u2019s first cash-out slot game, the Colossus Fracpot, which went live with Sky Vegas in September 2015 and became the first cash-out product in any gaming vertical in the US<\/a> in July 2017.<\/p>\n

    Nabo<\/a><\/strong><\/h3>\n

    Based:<\/strong> Stockholm (Sweden<\/a>)<\/p>\n

    Founded:<\/strong> 2019<\/p>\n

    Industry:<\/strong> Property<\/p>\n

    Specialties:<\/strong> Property management<\/p>\n

    About Nabo:<\/strong> Nabo is one of Sweden’s leading property managers and offers property management to tenant-owner associations. The company is a merger of R\u00e5drum, Conzignus Home and Real Estate as well as Valvet F\u00f6rvaltning and Financial Management in Uppsala.<\/p>\n

    Their 100 employees are experts in finance<\/a>, real estate, IT and law. Every day they work to make the life of BRF boards easier. They are passionate about being a best friend, a star consultant and a caring parent for the Swedish housing associations. The company uses digital tools where they can facilitate the associations\u2019 activities, all the while being engaged and personal.<\/p>\n

    Whitebox<\/a><\/strong><\/h3>\n

    Based:<\/strong> Freiburg (Germany)<\/p>\n

    Founded:<\/strong> 2014<\/p>\n

    Industry:<\/strong> Finance<\/p>\n

    Specialties:<\/strong> Digital Asset Management,<\/p>\n

    About Whitebox:<\/strong> It is one of the leading bank-independent digital asset managers in Germany. They offer an active portfolio management based on a value approach. In particular, Whitebox invests in undervalued asset classes, which are reflected in low-cost, exchange-traded index funds (ETFs). When optimizing their customer portfolios, they rely on the latest results of financial market research. With their internationally acclaimed partner, Morningstar Investment Management, they identify undervalued investment opportunities across a variety of asset classes.<\/p>\n

    Made for_<\/a><\/strong><\/h3>\n

    Based:<\/strong> Berlin (Germany)<\/p>\n

    Founded:<\/strong> 2017<\/p>\n

    Industry:<\/strong> Health and lifestyle<\/p>\n

    Specialties:<\/strong> Personalized nutrition, supplements and vitamins<\/p>\n

    About Made for_:<\/strong> They take a holistic approach regarding your health by crafting a daily custom vitamin mix that aligns with your diet, lifestyle and health goals. When you sign up, you can start a personal chat with your own dietitian.<\/p>\n

    The team<\/a> of made-for believes that optimal health requires optimal quality vitamins. This is why they only choose high-quality ingredients that are hypoallergenic, gluten-free and engineered to ensure superior absorption.<\/p>\n

    Summary<\/strong><\/h2>\n

    As you can see, Ruby and its Rails framework can be used in a variety of industries. This technology gives programmers almost unlimited possibilities. And that’s what we like at Codest!<\/p>\n

    Read more:<\/strong><\/p>\n