{"id":3355,"date":"2019-07-11T08:51:00","date_gmt":"2019-07-11T08:51:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/how-to-run-a-business-during-the-crisis\/"},"modified":"2026-04-24T11:35:41","modified_gmt":"2026-04-24T11:35:41","slug":"hvordan-man-driver-en-virksomhed-under-krisen","status":"publish","type":"post","link":"https:\/\/thecodest.co\/da\/blog\/how-to-run-a-business-during-the-crisis\/","title":{"rendered":"Hvordan driver man en virksomhed under krisen?"},"content":{"rendered":"

COVID-19's indvirkning p\u00e5 din virksomhed<\/strong><\/h2>\n

Kun f\u00e5 brancher vil komme smertefrit igennem coronapandemien. Men hvilke? Denne gruppe vil helt sikkert omfatte e-handel<\/a> virksomheder, der hurtigt kan tilpasse sig den nye virkelighed og tiltr\u00e6kke kunder. Desuden vil de teknologier, der g\u00f8r det lettere for medarbejderne at arbejde p\u00e5 afstand og for folk at bruge deres fritid, f\u00e5 st\u00f8rre betydning.<\/p>\n

Desv\u00e6rre vil krisen ramme de fleste virksomheder i hele verden. Rejsebranchen lider allerede meget, da flytrafikken i de fleste lande enten er stoppet eller st\u00e6rkt begr\u00e6nset. Situationen er ogs\u00e5 problematisk for virksomheder, der baserer deres forretningsprofil p\u00e5 direkte kontakt med kunden.<\/p>\n

Den marked<\/a> Situationen er dynamisk. Jeg ser p\u00e5 dette f\u00e6nomen med stor nysgerrighed. Det amerikanske marked er et af de mest ber\u00f8rte af krisen. Arbejdsl\u00f8sheden stiger, og virksomhederne holder igen med investeringerne og sk\u00e6rer ned p\u00e5 omkostningerne. Iv\u00e6rks\u00e6ttere skal reagere hurtigt for at forberede deres virksomheder p\u00e5 den forest\u00e5ende krise.<\/p>\n

I de seneste dage har statista.com gennemf\u00f8rt en interessant unders\u00f8gelse, der viser, hvordan virksomheder i USA... reagere<\/a> til den spredte pandemi (pr. 24\/03\/2020).<\/p>\n

\"Krisens<\/p>\n

kilde: statista.com<\/em><\/p>\n

USA er selvf\u00f8lgelig ikke alene i denne sv\u00e6re kamp. Europ\u00e6iske og andre markeder st\u00e5r ogs\u00e5 over for udfordringer. Du er n\u00f8dt til at reagere hurtigt for at forberede din virksomhed p\u00e5 de problematiske tider, der venter.<\/p>\n

Derfor vil vi gerne dele vores tanker om, hvordan du kan beskytte din virksomhed og minimere konsekvenserne af krisen. Vi har samlet syv vigtige metoder, som kan hj\u00e6lpe dig med at redde din virksomhed.<\/p>\n

Tips til virksomhedsledere<\/strong><\/h2>\n

Arranger fjernarbejde<\/strong><\/h3>\n

Det ser ud til, at fjernarbejde<\/a> vil v\u00e6re med os<\/a> i et godt stykke tid. Af hensyn til medarbejdernes helbred kan virksomheder tillade deres medarbejdere at vende tilbage til kontorerne i lang tid. Desuden er eksperter enige om, at betydningen af fjernarbejde vil stige markant efter krisen for\u00e5rsaget af COVID-19. S\u00e5 det er tilr\u00e5deligt at udvikle et arbejdssystem og planer, der sikrer u\u00e6ndret effektivitet for b\u00e5de dine medarbejdere og din virksomhed. Overvej de potentielle farer ved fjernarbejde, og t\u00e6nk over l\u00f8sninger.<\/p>\n

Derudover er det v\u00e6rd at vide, at fjernarbejde p\u00e5 trods af udseendet ogs\u00e5 kan v\u00e6re fordelagtigt. Hvis du organiserer hele processen p\u00e5 en smart m\u00e5de, vil du v\u00e6re i stand til at reducere de administrative omkostninger ved at drive dit kontor. Alt er i dine h\u00e6nder.<\/p>\n

V\u00e6r smart for at holde din virksomhed sikker<\/strong><\/h3>\n

I disse sv\u00e6re tider b\u00f8r du fokusere p\u00e5 de aktiviteter, der giver din virksomhed et reelt overskud. Giv midlertidigt afkald p\u00e5 opgaver og ansvar, som ikke skaber resultater her og nu. Du og hele din hold<\/a> skal handle klogt. Nogle beslutninger vil ikke v\u00e6re lette, men krisen er en specifik omst\u00e6ndighed. Hvis du overlever den, vil din virksomhed blive st\u00e6rkere.<\/p>\n

Reducer omkostningerne<\/strong><\/h3>\n

Led efter besparelser. Ja, jeg ved godt, at det ikke er s\u00e5 let. Men det er vigtigt at tr\u00e6ffe sunde forretningsbeslutninger, og mange virksomheder beslutter sig for en s\u00e5dan strategi. Optimering af omkostninger vil forbedre dit budget, is\u00e6r i det lange l\u00f8b.<\/p>\n

N\u00e5r \u00f8konomien er i god form, og vores egen virksomhed udvikler sig, er det let at bruge penge og p\u00e5drage sig forpligtelser. S\u00e5 l\u00e6nge alt g\u00e5r godt, og vores virksomhed blomstrer, g\u00e5r vi uden om problemerne. Men det er v\u00e6rd at overveje, om vi bruger mulighederne i dag til at forberede os p\u00e5 morgendagens vanskeligheder.<\/p>\n

Hvilke omkostninger t\u00e6nker jeg p\u00e5? Alle dem, der ikke har direkte indflydelse p\u00e5 udviklingen af din virksomhed (indt\u00e6gter). Det ville v\u00e6re ideelt, hvis du kunne opn\u00e5 besparelser p\u00e5 10% og endda 20%. Det er bedst at starte med at gennemg\u00e5 de faste omkostninger, som nok er den st\u00f8rste byrde. Alt afh\u00e6nger selvf\u00f8lgelig af detaljerne i din virksomhed.<\/p>\n

\"Fronented-rapport<\/a><\/p>\n

Diversificering af kunder<\/strong><\/h3>\n

Det er m\u00e5ske for sent nu, men det er et godt tidspunkt at drage konklusioner for fremtiden. At basere mere end halvdelen af sin oms\u00e6tning p\u00e5 \u00e9n kunde kan v\u00e6re en problematisk strategi under s\u00e5danne omst\u00e6ndigheder. Du skal selvf\u00f8lgelig pleje forholdet til de st\u00f8rste kunder, men du m\u00e5 ikke glemme de mindre, m\u00e5ske de mindre rentable. De kan hj\u00e6lpe din virksomhed med at overleve krisen.<\/p>\n

Hvis du kun er afh\u00e6ngig af \u00e9n stor kunde, kan hans opsigelse eller en betydelig reduktion af samarbejdet v\u00e6re d\u00f8dbringende for din virksomhed. Husk dette for fremtiden.<\/p>\n

Pas p\u00e5 dine produkter\/services<\/strong><\/h3>\n

Giv dine kunder ydelser\/produkter af h\u00f8jeste kvalitet. Det er ligegyldigt, hvilken slags virksomhed du driver. S\u00f8rg for kvalitet i disse sv\u00e6re tider, og bevis, at krisen ikke har nogen indflydelse p\u00e5 de v\u00e6rdier, du st\u00e5r for.<\/p>\n

Hvis du s\u00e6lger en bestemt produkt<\/a>Pr\u00f8v at overbevise dine kunder om, at de virkelig har brug for det og ikke b\u00f8r opgive det under vanskelige \u00f8konomiske forhold. Hvis du s\u00e6lger specifikke tjenester, skal du desuden vise, at du er effektiv. V\u00e6r kreativ. Ingen siger, at det bliver let, men situationen er vanskelig og kr\u00e6ver dedikation og analytisk arbejde.<\/p>\n

Tag dig af kontakten med kunderne<\/strong><\/h3>\n

Det er en af de vigtigste ting, du ikke m\u00e5 glemme. Det er afg\u00f8rende at opretholde gode forretningsforbindelser med kunder, som giver din virksomhed indt\u00e6gter og stabilitet. Du skal v\u00e6re en reel partner for dem og fors\u00f8ge at opfylde deres behov. Vis, at du er interesseret i et frugtbart samarbejde. Vis interesse. Det er ligegyldigt, om du leverer specifikke tjenester eller tilbyder dit produkt, s\u00e5 tag dig godt af dine relationer.<\/p>\n

V\u00e6r opm\u00e6rksom p\u00e5 din virksomheds image<\/strong><\/h3>\n

Selv om situationen er vanskelig, m\u00e5 du ikke glemme konstant kommunikation og imageopbygning. Lad v\u00e6re med at fokusere p\u00e5 salgsformer, for hvem t\u00e6nker p\u00e5 dem nu? Opbyg din egen ekspertise. Vis din virksomhed i et godt lys. Lad andre se, at din virksomhed klarer sig godt gennem den voksende krise. Og n\u00e5r den er overst\u00e5et, kan du drage fordel af denne strategi.<\/p>\n

Lad ikke krisen ske!<\/strong><\/h2>\n

Jeg ved, at det ikke er lette tider, og vi skal v\u00e6re klar til mange m\u00e5neders h\u00e5rd kamp. Men jeg er overbevist om, at du takket v\u00e6re velovervejede forretningsbeslutninger vil hj\u00e6lpe din virksomhed med at overleve denne sv\u00e6re tid. Det bliver ikke en vej uden forhindringer, men du m\u00e5 ikke give op. Jeg krydser fingre for dig!<\/p>\n

<\/article-software-consulting><\/p>\n

L\u00e6s mere om det:<\/strong><\/p>\n

- Hvorfor mislykkes softwareprojekter? De mest almindelige \u00e5rsager<\/a><\/p>\n

- E-commerce: Ny tilstand i spillet 2020 (rapport)<\/a><\/p>\n

- Shopify, Spree eller Solidus? Se, hvorfor Ruby on Rails kan hj\u00e6lpe dig med at udvikle din e-handel<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Der er h\u00e5rde tider p\u00e5 vej. En stor krise for\u00e5rsaget af udbruddet af COVID-19 breder sig omkring os. Eksperter er enige om, at vi kun er vidne til den f\u00f8rste fase af en tidlig recession. Den vanskelige \u00f8konomiske situation i verden p\u00e5virker mange brancher og virksomheder, og det kan ogs\u00e5 komme til dig. Det er v\u00e6rd at forberede sig og v\u00e6re klar. Hvordan g\u00f8r man det? Vi har samlet et s\u00e6t best practices, der kan hj\u00e6lpe med at beskytte din virksomhed under en krise.<\/p>","protected":false},"author":2,"featured_media":3356,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-scaleups-solutions"],"acf":[],"yoast_head":"\nHow to run a business during the crisis? - The Codest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecodest.co\/da\/blog\/hvordan-man-driver-en-virksomhed-under-krisen\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to run a business during the crisis?\" \/>\n<meta property=\"og:description\" content=\"Tough times are coming. 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A big crisis caused by the outbreak of COVID-19 is spreading around us. Experts agree that we are witnessing only the first stage of early recession. The difficult economic situation in the world affects many industries and companies and it may also come to you. It is worth preparing yourself and being ready. How to do it? 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