{"id":2966,"date":"2020-01-11T08:51:00","date_gmt":"2020-01-11T08:51:00","guid":{"rendered":"http:\/\/the-codest.localhost\/blog\/10-ui-ux-design-trends-for-2020-whats-new\/"},"modified":"2026-04-24T11:32:41","modified_gmt":"2026-04-24T11:32:41","slug":"10-trendu-v-designu-ui-ux-pro-rok-2020-co-je-noveho","status":"publish","type":"post","link":"https:\/\/thecodest.co\/cs\/blog\/10-ui-ux-design-trends-for-2020-whats-new\/","title":{"rendered":"10 trend\u016f v designu UI\/UX pro rok 2020. Co je nov\u00e9ho?"},"content":{"rendered":"

Pro\u010d je design UX\/UI d\u016fle\u017eit\u00fd p\u0159i vytv\u00e1\u0159en\u00ed a v\u00fdvoji produktu?<\/strong><\/h2>\n

Porozum\u011bn\u00ed pot\u0159eb\u00e1m, preferenc\u00edm a chov\u00e1n\u00ed t\u011bch, kte\u0159\u00ed budou pou\u017e\u00edvat va\u0161e slu\u017eby. produkt<\/a> je jedn\u00edm z nejd\u016fle\u017eit\u011bj\u0161\u00edch \u00fakol\u016f UX<\/a> n\u00e1vrh\u00e1\u0159i. Na z\u00e1klad\u011b t\u011bchto informac\u00ed jsou navr\u017eena konkr\u00e9tn\u00ed \u0159e\u0161en\u00ed, kter\u00e1 v\u00e1m pomohou splnit c\u00edle va\u0161eho produktu. Dobr\u00fd n\u00e1vrh UX zvy\u0161uje hodnotu va\u0161eho produktu. Mus\u00edte tedy identifikovat profil potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f a n\u00e1sledn\u011b zmapovat jejich chov\u00e1n\u00ed a preference.<\/p>\n

N\u00e1vrh u\u017eivatelsk\u00e9ho rozhran\u00ed v\u00e1m zase umo\u017en\u00ed prezentovat v\u00e1\u0161 produkt vizu\u00e1ln\u011b atraktivn\u00edm zp\u016fsobem, kter\u00fd va\u0161e potenci\u00e1ln\u00ed z\u00e1kazn\u00edky p\u0159im\u011bje k jeho pou\u017e\u00edv\u00e1n\u00ed. UI zahrnuje v\u0161echny vizu\u00e1ln\u00ed prvky, nap\u0159. menu, galerii, rozvr\u017een\u00ed textu, barvy, tedy v\u0161e, co se t\u00fdk\u00e1 estetick\u00e9 roviny komunikace o produktu a s produktem. Je d\u016fle\u017eit\u00e9, aby n\u00e1vrh\u00e1\u0159i UX a UI pracovali v sou\u010dinnosti. V\u00fdsledkem bude, \u017ee v\u00e1\u0161 produkt bude u\u017eivateli l\u00e9pe p\u0159ij\u00edm\u00e1n a efekty t\u00e9to spolupr\u00e1ce se projev\u00ed velmi rychle.<\/p>\n

Trendy v designu u\u017eivatelsk\u00e9ho rozhran\u00ed pro rok 2020<\/strong><\/h2>\n

1. Mikrointerakce<\/strong><\/h3>\n

Mikrointerakce jsou \"ud\u00e1losti\", kter\u00e9 maj\u00ed jeden hlavn\u00ed \u00fa\u010del. Jejich c\u00edlem je dos\u00e1hnout spokojenosti u\u017eivatel\u016f vytvo\u0159en\u00edm poutav\u00fdch interakc\u00ed. N\u011bkdy si u\u017eivatel\u00e9 jejich existenci ani neuv\u011bdomuj\u00ed! Dobr\u00fdm p\u0159\u00edkladem jejich pou\u017eit\u00ed jsou animovan\u00e9 ikony, nap\u0159. na Facebooku a mo\u017enosti \"To se mi l\u00edb\u00ed\", nebo b\u011b\u017en\u00e9 tla\u010d\u00edtko \"odeslat\", kdy po kliknut\u00ed na toto tla\u010d\u00edtko odlet\u00ed pt\u00e1\u010dek, kter\u00fd signalizuje, \u017ee zpr\u00e1va byla odesl\u00e1na.<\/p>\n

Stru\u010dn\u011b \u0159e\u010deno, mikrointerakce jsou navr\u017eeny tak, aby zvy\u0161ovaly spokojenost z\u00e1kazn\u00edk\u016f a zvy\u0161ovaly jejich retenci.<\/p>\n

2. 3D grafika na webu a v mobiln\u00edch za\u0159\u00edzen\u00edch<\/strong><\/h3>\n

3D grafika je skv\u011bl\u00fd n\u00e1pad, jak vylep\u0161it rozhran\u00ed va\u0161eho produktu. Dob\u0159e navr\u017een\u00e1 m\u016f\u017ee b\u00fdt velmi poutav\u00e1 a p\u0159it\u00e1hnout pozornost p\u0159\u00edjemc\u016f (a o to tu jde p\u0159edev\u0161\u00edm!). S 3D grafikou se m\u016f\u017eete \u010dasto setkat nap\u0159\u00edklad v mobiln\u00edch aplikac\u00edch. Bezpochyby se jedn\u00e1 o trend, kter\u00fd v roce 2020 je\u0161t\u011b poroste.<\/p>\n

3. Ru\u010dn\u011b kreslen\u00e9 ilustrace<\/strong><\/h3>\n

Jedn\u00e1 se o velmi zaj\u00edmav\u00fd trend, kter\u00fd m\u00e1 mnoho p\u0159\u00edznivc\u016f. Takov\u00e1 grafika m\u016f\u017ee va\u0161emu produktu dodat sv\u011b\u017eest a je\u0161t\u011b v\u00edce zaujmout u\u017eivatele. Je to skv\u011bl\u00fd n\u00e1pad, jak se odli\u0161it a p\u0159ekro\u010dit zn\u00e1m\u00e9 standardy.<\/p>\n

4. N\u00e1vrh pohybu<\/strong><\/h3>\n

Pohybov\u00fd design, kter\u00fd se pou\u017e\u00edv\u00e1 ve filmech a animac\u00edch k vytvo\u0159en\u00ed iluze pohybu, \u010dasto zahrnuje kombinaci zvuku a multim\u00e9di\u00ed. Pou\u017e\u00edv\u00e1 se i mimo filmov\u00fd pr\u016fmysl. St\u00e1le v\u00edce spole\u010dnost\u00ed se otev\u00edr\u00e1 tomuto zp\u016fsobu p\u0159ed\u00e1v\u00e1n\u00ed informac\u00ed sv\u00fdm klient\u016fm. Je to jist\u011b velmi zaj\u00edmav\u00fd a v\u00fdvojov\u00fd sm\u011br.<\/p>\n

5. Asymetrick\u00e9 uspo\u0159\u00e1d\u00e1n\u00ed<\/strong><\/h3>\n

V designu se asymetrie \u010dasto pou\u017e\u00edv\u00e1 k vytvo\u0159en\u00ed vizu\u00e1ln\u00edho nap\u011bt\u00ed. Umo\u017e\u0148uje upoutat pozornost p\u0159\u00edjemc\u016f m\u00e9n\u011b n\u00e1padn\u00fdm zp\u016fsobem a zaujmout je. Toto hled\u00e1n\u00ed nestandardn\u00edch \u0159e\u0161en\u00ed \u010dasto p\u0159in\u00e1\u0161\u00ed skv\u011bl\u00e9 v\u00fdsledky. Stoj\u00ed za zm\u00ednku, \u017ee minimalistick\u00e9 asymetrick\u00e9 rozvr\u017een\u00ed pat\u0159\u00ed ve skute\u010dnosti k nejobt\u00ed\u017en\u011bji provediteln\u00fdm designov\u00fdm styl\u016fm.<\/p>\n

\"Fronented<\/a><\/p>\n

Trendy v designu UX pro rok 2020<\/strong><\/h2>\n

1. \u0160ir\u0161\u00ed rozhran\u00ed mezi za\u0159\u00edzen\u00edmi<\/strong><\/h3>\n

St\u00e1le v\u00edce webov\u00fdch str\u00e1nek a aplikac\u00ed bude roz\u0161i\u0159ovat svou p\u0159\u00edtomnost na nov\u00e9 platformy. T\u00edmto zp\u016fsobem m\u016f\u017eete u\u017eivatele je\u0161t\u011b l\u00e9pe oslovit a efektivn\u011bji uspokojit jeho pot\u0159eby. V t\u00e9to situaci se n\u00e1vrh\u00e1\u0159i UX zam\u011b\u0159\u00ed na p\u0159izp\u016fsoben\u00ed rozhran\u00ed mnoha r\u016fzn\u00fdm za\u0159\u00edzen\u00edm s r\u016fzn\u00fdm rozli\u0161en\u00edm.<\/p>\n

2. Hlasov\u00ed u\u017eivatel\u00e9 a um\u011bl\u00e1 inteligence<\/strong><\/h3>\n

Pou\u017eit\u00ed um\u011bl\u00e1 inteligence<\/a> je dal\u0161\u00edm trendem spojen\u00fdm s designem UX. St\u00e1le v\u011bt\u0161\u00ed pozornost si z\u00edsk\u00e1vaj\u00ed n\u00e1stroje jako Siri nebo Alexa. Lze o\u010dek\u00e1vat, \u017ee podobn\u00e1 \u0159e\u0161en\u00ed budou st\u00e1le obl\u00edben\u011bj\u0161\u00ed a ochotn\u011bji pou\u017e\u00edvan\u00e1. Je mo\u017en\u00e9, \u017ee se brzy stanou standardem.<\/p>\n

Tento trend z\u00edsk\u00e1v\u00e1n\u00ed obchodn\u00edch znalost\u00ed a zapojen\u00ed design\u00e9r\u016f UX do v\u00fdvoje produktov\u00e9ho prost\u0159ed\u00ed je t\u0159eba o\u010dek\u00e1vat. D\u00edky tomuto p\u0159\u00edstupu lze hloub\u011bji porozum\u011bt c\u00edlov\u00e9 skupin\u011b, jej\u00edm preferenc\u00edm a chov\u00e1n\u00ed, a t\u00edm efektivn\u011bji navrhnout produkt. Lze \u0159\u00edci, \u017ee \u010d\u00edm v\u00edce se design\u00e9\u0159i UX. t\u00fdm<\/a> je schopen porozum\u011bt obchodn\u00edmu pozad\u00ed produktu, t\u00edm v\u011bt\u0161\u00edho efektu m\u016f\u017ee dos\u00e1hnout.<\/p>\n

4. Rozd\u011blen\u00ed na specializace UX<\/strong><\/h3>\n

Je\u0161t\u011b p\u0159ed n\u011bkolika lety byl design\u00e9r UX zodpov\u011bdn\u00fd prakticky za v\u0161echno - testov\u00e1n\u00ed, kreslen\u00ed maket, grafiku, v\u00fdzkum a psan\u00ed. V sou\u010dasn\u00e9 dob\u011b za\u010d\u00edn\u00e1 b\u00fdt patrn\u00e9 rozd\u011blen\u00ed na konkr\u00e9tn\u00ed specializace. Ji\u017e nyn\u00ed jsou samostatn\u00e9 pozice obsazov\u00e1ny specialisty na UX v r\u016fzn\u00fdch oblastech (popravd\u011b \u0159e\u010deno, v roce 2020 by m\u011bla b\u00fdt z\u0159\u00edzena dal\u0161\u00ed pozice - \"UX writer\").<\/p>\n

5. Rostouc\u00ed v\u00fdznam inkluzivn\u00edho designu<\/strong><\/h3>\n

Inkluzivn\u00ed design zd\u016fraz\u0148uje, \u017ee pochopen\u00ed r\u016fznorodosti u\u017eivatel\u016f vede k informovan\u00fdm n\u00e1vrhov\u00fdm rozhodnut\u00edm a v\u016fli zapojit co nejv\u00edce lid\u00ed. R\u016fznorodost u\u017eivatel\u016f zahrnuje r\u016fznorodost schopnost\u00ed, pot\u0159eb a aspirac\u00ed. P\u0159\u00edklad typick\u00e9ho inkluzivn\u00edho designu je troj\u00ed: rozpoznat vylou\u010den\u00ed; \u0159e\u0161it pro jednoho, roz\u0161\u00ed\u0159it na mnoho; u\u010dit se z rozmanitosti.<\/p>\n

Souhrn<\/strong><\/h2>\n

Sv\u011bt UX\/UI designu proch\u00e1z\u00ed ka\u017edoro\u010dn\u011b zm\u011bnami r\u016fzn\u00e9ho rozsahu. Pokud v\u0161ak chcete, aby byl v\u00e1\u0161 produkt u\u017eivatelsky p\u0159\u00edv\u011btiv\u00fd a poutav\u00fd, m\u011bli byste zn\u00e1t nejd\u016fle\u017eit\u011bj\u0161\u00ed sou\u010dasn\u00e9 trendy. Takov\u00e9 znalosti v\u00e1m pomohou je\u0161t\u011b v\u00edce vylep\u0161it v\u00e1\u0161 produkt, l\u00e9pe oslovit preference va\u0161\u00ed c\u00edlov\u00e9 skupiny a - samoz\u0159ejm\u011b - zv\u00fd\u0161it zisky va\u0161eho podnik\u00e1n\u00ed. Osobn\u011b nepochybuji o tom, \u017ee role UX\/UI designu v sou\u010dasn\u00e9m podnik\u00e1n\u00ed st\u00e1le v\u00edce roste. Proto nezapome\u0148te, \u017ee ka\u017ed\u00fd produkt pot\u0159ebuje dobr\u00e9 UX a UI. Je to \"must-have\"!<\/p>\n

P\u0159e\u010dt\u011bte si v\u00edce:<\/strong><\/p>\n

- Nejobt\u00ed\u017en\u011bj\u0161\u00ed sou\u010dasn\u00e9 v\u00fdzvy pro vedouc\u00ed pracovn\u00edky v oblasti technologi\u00ed<\/a><\/strong><\/p>\n

- 10 d\u016fvod\u016f, pro\u010d m\u016f\u017ee b\u00fdt spolupr\u00e1ce se softwarov\u00fdm domem v\u00fdhodn\u00e1<\/a><\/strong><\/p>\n

- O\u0161kliv\u00e1 pravda o procesu v\u00fdvoje softwaru<\/a><\/strong><\/p>\n

<\/article-software-consulting><\/p>","protected":false},"excerpt":{"rendered":"

Nov\u00fd rok (jako v\u017edy) p\u0159in\u00e1\u0161\u00ed nov\u00e9 trendy t\u00fdkaj\u00edc\u00ed se designu u\u017eivatelsk\u00e9ho rozhran\u00ed a UX. Snaha vyhov\u011bt pot\u0159eb\u00e1m u\u017eivatel\u016f, prezentovat ka\u017ed\u00fd produkt co nejl\u00e9pe a zv\u00fd\u0161it konverzi - to jsou c\u00edle ka\u017ed\u00e9ho t\u00fdmu produktov\u00fdch design\u00e9r\u016f. Abyste mohli dos\u00e1hnout sv\u00fdch obchodn\u00edch c\u00edl\u016f, mus\u00edte m\u00edt p\u0159ehled o v\u0161ech trendech.<\/p>","protected":false},"author":2,"featured_media":2967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2966","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-other"],"acf":[],"yoast_head":"\n10 UI\/UX design trends for 2020. 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